​​A Nation of Shopkeepers - Dandy Creative Agency & Graphic Design : Branding | Corporate Identity | Marketing communications (Nottingham/East Midlands)

A Nation of Shopkeepers

Currently thumbing through a beautiful book called ‘Shutting UP Shop’ capturing some of the last remaining, truly independent specialist shops in Britain.

For a so called ‘Nation of Shopkeepers’ we’ve become somewhat ubiquitous on the High Street, gone is all the charm, knowledge and quirky ‘Englishness’ depicted here.

I’m sure when these shops started they had never even heard of the word ‘brand’, but they all exude it in abundance, in all the right ways - from the shopkeeper to the way they stack the shelves.

Sometime we can learn a lot from looking back, go take a look.